Branding Suite
The Logo
Ink Pen Nib: The ink pen nib suggests communication and the importance of conveying ideas or messages.
Lighthouse: A lighthouse traditionally symbolizes guidance, safety, and a beacon of light leading the way.
Together, I want these elements to create a unique logo that effectively communicates to clients, that as a designer, Beau Johnson can guide his client and their audience through clear and effective communication.
The Wordmark
The wordmark can have Beau Johnson with or without the Graphic Designer, depending on its location.
The logo can appear in three different ways
Logo Mark Only
Wordmark Underneath
Wordmark to the Right
Primary Colors
The colors used in the word mark can be arranged in all raw sienna or mixed as seen in the example. It should never be mixed in another way.
The colors in the pictorial mark MUST always have regal blue on the left and raw sienna on the right.
Alternate Colors
When appropriately needed, the alternate logo colors of deep aqua and moss green or black and white may be used.
The combination of deep aqua and moss green should Never be mixed with raw sienna.
Mockups
B. Johnson Designs 